Proof your program works
Advocacy you canactually measure
Shimmer tracks every share, view, and comment, so you can prove impact and measure performance.
Know what's working
Track every post from share to result
Every piece of content in your library comes with a scorecard. See shares, views, and comments per post.
- Shares, views, and comments tracked
- Ranked by content performance
- Updated in real time
Full team visibility
See who's actually advocating
Get a clear read on participation. Spot your most active advocates and the reps who could use a nudge.
Participation rate
See what share of your team is actively posting.
Individual scorecards
Per-rep breakdowns of shares and engagement.
Friendly competition
Turn sharing into friendly competition
Real-time leaderboards rank engagement across your team, filterable by week, month, or all-time, so momentum never fades.
- Real-time rankings
- Filter by week, month, or all-time
- Recognition for top sharers
Why employee advocacy
Your company page can only go so far
Your company page reaches the people who already follow you. Your team reaches everyone they know.
Company page alone
Reaches only the people who already follow you
Posts read as brand messaging
One post, one feed
Engagement depends on the algorithm
Your team on Shimmer
Reaches every rep's own LinkedIn network
Posts come from people buyers already trust
One post, dozens of feeds
Engagement compounds with every share
Security
Safe for every account
Your team stays in full control of their own LinkedIn accounts, and only brand-approved content gets shared.
Official LinkedIn sign-in
Shimmer connects through LinkedIn's OAuth, so we never see or store anyone's LinkedIn password.
Your team stays in control
Reps post directly to LinkedIn from their own accounts, sharing pre-approved content from your library.
Opt-in, opt-out
Team members decide whether or not they want admins to be able to post on their behalf.
- LinkedIn OAuth
- No passwords stored
- Encrypted tokens
FAQ
Have questions? We have answers
Shimmer tracks shares, views, comments, and engagement patterns for every post in your content library, plus who on your team is sharing and how often. It's built to answer three questions: who's sharing, what's resonating, and how often people engage.
Yes. Every post in your content library has its own performance breakdown, so marketing can see exactly which posts drive the most shares, views, and comments and use that to plan what to create next.
The leaderboard ranks your team in real time by sharing activity. You can filter by week, month, or all-time to see who's currently leading and to recognize top performers, which naturally encourages consistent participation.
Access follows Shimmer's three-tier role system. Admins get full platform-wide analytics access, Marketing users can see content performance across the team, and Sales users see their own personal sharing and engagement stats.
Yes. Admins and marketing get visibility into team-wide participation, including who's actively sharing, who isn't, and how engagement trends over time, so you can spot drop-off before it becomes a pattern.
Shimmer's analytics show content engagement and performance metrics you can use to track which materials generate the most LinkedIn engagement and identify your top-performing advocates for reporting purposes.
