User Roles & Permissions
Shimmer uses a comprehensive role-based access control system to ensure the right people have the right access to platform features. This system maintains security while enabling effective collaboration between sales and marketing teams.
Role Hierarchy
Sales Role
Primary Purpose: Content consumption and sharing for sales activities
Core Capabilities
- Browse and search the Content Library
- Copy content to clipboard for manual sharing
- Post content directly to LinkedIn
- Bookmark favorite content for quick access
- Participate in leaderboard activities
Navigation Access
- Dashboard
- Content Library (full access)
- Leaderboard (participation and viewing)
- Profile settings (personal information management)
Restrictions
- Cannot upload new content
- Cannot edit existing content
- Cannot access Analytics dashboard
- Cannot manage users or organizational settings
- Cannot set recommended content
Marketing Role
Primary Purpose: Content creation, management, and sales team enablement
Core Capabilities
- All Sales role permissions and features
- Complete content consumption and sharing capabilities
- Upload new content to the platform
- Create and manage content variations
- Edit existing content (titles, descriptions, categories, tags)
- Delete content
- Set recommended content
Navigation Access
- Dashboard
- Upload Content page (exclusive access)
- Content Library (full access)
- Leaderboard (participation and viewing)
- Profile settings (personal information management)
Organization Admin
Primary Purpose: Platform administration and organizational oversight
Complete Access
- All Marketing role permissions and features
- Full platform administrative capabilities
- Organizational management and oversight
User Management
- Invite new users to the organization
- Manage user roles and permissions
- Remove users from the organization
- View all user activity and engagement
Administrative Features
- Access to Analytics dashboard with comprehensive insights
- Category management (create, edit, delete, assign colors)
- Tag library management and organization
- Feature settings and platform configuration
